Howdy Ya'll, First off, I want to say thank you to everyone who's been wishing me a happy birthday today via text, e-mail, messenger and social media. It's been a great one so far, albeit a little cold, spending it with my great friend and...

Shop hours are 8am - 6pm daily I would like to take a minute to make a "Public Service Announcement"...The Michigan DNR is considering and discussing steelhead regulation (bag limit) changes.   Last Wednesday the Natural Resource Commissioners met to discuss a reduction in Steelhead...

Shop hours are 8am - 6pm everyday! We will be closed 11/15 for the firearm deer opener....not enough employees and our team has been working too hard....they have earned the day off!!!  Enjoy and be safe everyone! Steelhead fishing on the Pere Marquette River has been...

Low, clear and tough describes the conditions here right now as best I can in three words, but if you work hard, make great presentations and cover some good water, you might just get rewarded with a hookup or a few... We've had a few...

Current Shop hours are 8am - 6pm - Seven days a week! I would like to start this report by thanking everyone that helped us with the River Clean-Up this past Saturday!  Both new and old faces joined the effort and we made a DIFFERENCE!!!...